CarbonClick debut at aviation festival Asia 2022, festival delegates offered an ‘on the spot’ opportunity to offset their festival footprint.

10 June, 2022

New Zealand enviro-tech company CarbonClick will make its debut at the  upcoming Aviation Festival Asia being held in Singapore this month.  

In a few short years, the company has earned its place as a global leader in delivering high trust, carbon offset programmes to a diverse range of industry sectors but made notable  inroads with its expertise in the aviation, travel, and airports sectors. Most recently, the  company was awarded B-Corp certification.  

CarbonClick will be represented at the Festival by Chief Operating Officer,  Michelle Noordermeer. Michelle is an aviation expert with a career spanning two decades.  From flying planes to instructing others how to fly, Michelle has carved an impressive career  in the sector that includes analytical, project management, business development and strategic  roles with leading airlines and airports. Her environmental work with Auckland International  Airport ignited a passion for sustainability within the industry and led her to pursue a career  with CarbonClick. Michelle is CarbonClick’s leader in the aviation sector and has been  instrumental in working with leading airlines such as Etihad, Amadeus, and major European  airports such as Manchester Airport Group in complementing their sustainability  programmes with a best in class voluntary carbon offsetting programme for travellers.  

Acknowledging that decarbonising aviation is a huge task, Michelle says, “The best thing  about the work we are doing is that we can offer the aviation sector an immediate response  to an immediate problem.” While advancements in the alternative power and sustainable  fuels space are admirable, the positive impact of these technologies is some way off. For  aviation to meet its 2050 net-zero goals, a high-trust, verified offsetting programme is  available now and can start making a positive difference.  

While aviation only accounted for 2.5% of total human-made emissions pre-Covid, it  represented a large part of the climate footprint for those who did fly. It’s important to note  that only 1% of the world’s population causes 50% of global aviation emissions.

Post-Covid, people are once again resuming unrestricted travel, and both the volume and  share of aviation’s climate impact are expected to increase significantly. International  aviation emissions are expected to double — and possibly almost triple — between 2015– 2050. 

While many airlines have yet to act, more and more pressure comes from consumers  exercising their preferences at the point of purchase to travel with airlines that support  their environmental values. Likewise, there is more pressure in the corporate travel space to  align with airlines and travel providers who can support the organisation’s sustainability  objectives.  

Michelle says, “Attending the festival will offer CarbonClick the opportunity to meet face-to face with airlines and demonstrate how they can take immediate action now and increase  loyalty and customers along the way.”  

The CarbonClick stand is located at SP55, and visitors to the stand will also have the  opportunity to offset their carbon footprint created by travel to the festival. A QR code has  been designed for festival-goers to help delegates quickly calculate their carbon emission  and offer up an offset opportunity along with a highly transparent and traceable  contribution to a verified project to support reforestation, biodiversity and clean energy  initiatives around the world.